Founded in 1991, Pull & Bear started with a clear and precise mission, to become an internationally known brand, with the full intention to dress young people who are interested and engaged with their environment who can relate to one another. Their intention to dress young people was clear, and the young people they sought were people with a casual dress sense, who wanted to diminish any stereotypes against young people and most importantly, wanted them to feel good no matter what they were wearing. This would then mean that Pull & Bear would have to take interest in the latest international trends, from the dance floor to the street, clubs and couches and rework them with their own style in mind to make the pieces comfortable and easy to wear.
Pull & Bear will continue to evolve at the same pace as its customer and the trends within young people, and are always looking out for new movements, artistic trends and new technologies. This enables them to inspire each design which is reflected not only in each piece of clothing but also in their stores.
Being a part of the Inditex Group, which also homes brands such as Zara and Zara Home, Pull & Bear is currently present in 72 markets with a network of more than 970 stores and their online store; their first store having been opened in Portugal in 1992 and their online store having been launched and officially opened on the 6th September 2011 in their 20th year of business.
The brand DNA of Pull & Bear promises three things; international fashion, a great price and lasting high quality with their underlying idea to bring fashion to people. Having brought out numerous collections such as Pull & Bear Kids, Pull & Bear Heritage, there is certainly something for everyone.
About The Collection:
With their smart, contemporary and ever-changing ideas at the heart of their eye-wear designs, each piece features their brand DNA; fashion, price and quality. With a style that will suit anyone, each frame has a classic, modern and iconic feel to them, which is bound to complete any everyday look.
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